Graphic design tips for charities

This tutorial explains how charities and social enterprises can design eye-catching marketing materials that put across their message clearly and effectively.

By applying simple graphic design principles you can dramatically improve the appearance and readability of your charity's leaflets, flyers, newsletters, annual reports and adverts.

Use Desktop Publishing software to create your design
Collect marketing materials from other charities
Choose fonts carefully
Choose appropriate colours that work well together
Include photos or graphics
Keep the layout simple
Be concise and cut out any unnecessary text
Leave plenty of white space
Get your charity's marketing materials professionally printed
Recommended graphic design books for charities